A woman in tree pose on a mountain ridge at sunrise

Let the right guestsFind you

Marketing for yoga retreats & unique stays. We fill your dates, midweek and off-season too.

Book your free audit

30 minutes · On Zoom · 3 concrete fixes

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Sound familiar?

Great teaching. A beautiful place. Still empty dates.

You've done the hard part: the space, the program, the welcome. The bookings don't always follow.

Weeks before your retreat

The venue deposit is paid and half the spots are still open. You're not alone: 39.1% of retreat bookings come in the final 29 days.1

Your next teacher training

Enrollment opens, a few past students sign up, then it goes quiet.

Monday to Thursday

Weekends book themselves. The nights in between stay open.

The off-season

When the season ends, the inquiries slow down. The bills don't.

Most of the time, the fix is in how people find you, and in what happens after they do.

1 Retreat Guru Industry Data Report, March 2026, based on 121,827 retreat bookings made in 2025.

What we do

Simple, honest marketing, written in your voice.

We take care of how people find you and how easily they can say yes, so you can get back to teaching and hosting.

Get seen by the right people

Ads on Instagram and Facebook that show your retreat, training or stay to people who would love it but haven't heard of you yet. Your photos, your words, no hype.

A page that makes booking easy

Dates, price, what's included, who it's for and how to book, all in one place. When the page answers their questions, people book instead of waiting.

Reminders for the ones who almost booked

Gentle follow-up for people who looked at your dates, sent a question or said “I'll think about it.”

A plan for the whole year

Start early, keep going until the last week, and give midweek nights and quiet months their own reason to book.

Book your free audit

We'll show you where to start, whether we work together or not.

Who we work with

Made for yoga, and the places that host it.

A group practicing yoga on a covered wooden deck above a lake

Yoga retreats

Retreat leaders and retreat centers, from weekend escapes to a week away.

Yoga teacher trainees sitting in a circle with notebooks in a sunlit room

Yoga teacher trainings

200-hour, 300-hour and specialty trainings that need the right students for every cohort.

A wooden bench on a terrace looking out over a garden and the sea

Unique stays

Cabins, guesthouses and small independent places, especially the ones that welcome yoga weekends and guests who like to slow down.

In the US and the UK.

Shireen, founder of Trajectory Media, sitting in a red armchair

Who we are

Meet the founder

Shireen is a yoga lover with a career in marketing. She founded Trajectory Media to bring the two together, so yoga retreats, trainings and the places that host them can fill their dates.

Our mission

To help yoga teachers and hosts fill their spaces, so they can spend their time teaching and hosting.

We write in your voice, keep things simple and tell you plainly what we see.

FAQ

Good to know

Another question? Write to us at [email protected].

What happens during the free audit?

We spend 30 minutes together on Zoom looking at your website, your Instagram and how people book with you. You'll leave with 3 concrete fixes, whether we work together or not.

Is it really free?

Yes. No card, no commitment. If we're not the right fit for you, we'll tell you.

I've never run ads. Is that a problem?

Not at all. We'll tell you whether ads make sense for you right now, or whether something else should come first, like your booking page.

Do you work with small places?

Yes. A single cabin, a guesthouse with a few rooms, a teacher planning a first retreat: if yoga is part of what you offer, or part of what your guests love, we'd like to hear from you.

Where do you work?

With yoga retreats, yoga teacher trainings and unique stays in the US and the UK. Everything happens online, at a time that suits you.

How much does it cost?

It depends on what your place needs. We talk about it after the audit, once we know your dates and your goals. There's no pressure to decide on the call.

Will it sound like me?

That's the idea. We write from your words, your photos and the way you talk about your place. Nothing pushy, no hype.

Free

Marketing audit

30 minutes · On Zoom · 3 fixes

A free 30-minute review of your website, Instagram and bookings. You'll leave with 3 concrete fixes, whether we work together or not.

  1. Book a timePick a slot that suits you.
  2. 30 minutes on ZoomWe look at your website, Instagram and bookings together.
  3. Leave with your 3 fixesClear next steps you can use right away.